Beefy Lexus LFA prototype caught on Nurburgring [video]

The model is apparantly just a one-off prototype that testing a number of new technical upgrades, but considering there is no successor in the pipeline, a question remains. Why are they testing the upgrades on a model that is set to be axed?

Source: http://feeds.worldcarfans.com/~r/worldcarfans/Jxfz/~3/X6ckPMy3tc4/beefy-lexus-lfa-prototype-caught-on-nurburgring-video

Fumio Ito Shinichi Itoh Bill Ivy Olivier Jacque Sid Jensen Mika Kallio